Create a go-to-market strategy for Swiggy Minis

Challenge:

Develop a go-to-market plan and strategy to acquire new users for Swiggy Minis. Focus on how to attract more small and medium-sized businesses to the platform. Consider marketing channels, partnerships, and incentives. Create a high-level roadmap for the go-to-market plan.

Deliverables:

1. Detailed go-to-market plan with a focus on acquiring new users.
2. Roadmap for the implementation of the plan.